Photo: mmr.net
Nearly one-third of new Land Rover Discovery Sport owners sell their vehicles within the first year — the highest rate among models on the U.S. market, according to a study by iSeeCars. Analysts reviewed over 18.5 million transactions from 2023–2024 and found that the average resale rate of new cars within the first year is 3.6%. The leaders exceed that figure by five to eight times.
Top 10 new car models most often resold within a year:
Land Rover Discovery Sport — 28.3%, average price $55,188
Porsche Macan — 22.2%, $77,727
Mercedes-Benz GLB — 21.2%, $51,015
Mercedes-Benz CLA — 20.4%, $50,627
Mercedes-Benz GLA — 16.7%, $48,548
Range Rover Evoque — 16.4%, $58,492
Mercedes-Benz C-Class — 14%, $56,370
Land Rover Discovery — 13.6%, $77,163
BMW 5 Series — 13.4%, $67,713
Jaguar F-PACE — 13.3%, $71,210
Top 5 brands with the highest one-year resale rates:
Porsche — 16%, average price $92,745
Jaguar — 10.7%, $73,025
Mercedes-Benz — 9.1%, $71,746
Land Rover — 8.9%, $84,756
INFINITI — 6.5%, $61,192
According to the data, luxury brands and high-priced models dominate the list — vehicles often sold after a short period due to depreciation, maintenance costs, or changing preferences.
